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October 2012

September 2012

embroidery class


Last Saturday I held my first embroidery class in Henley on Thames.  I was quite surprised just how quickly this class sold out when I announced it last month and at last the big day came.  I went through some embroidery basics and a few tips and techniques before we began our project - my Girl On A Tree Swing embroidery from my new book Little Stitches.

I picked this one because it has been such a popular pattern since I started first started selling it in my shop.  Above is a picture of my student's work at the end of the day, they really got stuck into the stitching as you can see in the pictures below.


Honestly, these girls hardly talked, they were so engrossed in their work.


Look at how quiet and serene they all were (you know I'm winking at you don't you?)


This was more like it, just a bunch of girls talking about how big the biggest stitch they ever stitched was or something like that (at least that's what I think they were talking about).

Many thanks to Kelly, Annie, Amy, Hadley, Shevvy, Elena, Tammy, Fiona, Dorothy, Ruth and Linda for coming along and stitching with me.

And an extra special thanks to my friend Pennie, without whom this class just wouldn't have happened (and who kept the girls fed with the best food an embroidering girl could need).


Ruth's amazing tree swing girl.

If you missed out on this class, my next one will be at Raystitch in London - We will be doing an Christmas themed embroidery and please note the cost includes a copy of my book and Cherry Christmas FQ's.

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Just for fun, before we go - One of the above ladies just might have tried to bribe my eldest daughter with five whole pounds to do her embroidery for her.........can you guess who that might be? (tip: look for a guilty looking face)

Left to right - Tammy, Kelly, Elena, and Fiona.

Go on take a guess?????


Posy pic

Today, I'm showing you a little more of a peek at my newest fabric line - Posy.

For this my sixth collection of prints for Moda, I decided I wanted to freshen things up a little in terms of colour and go sweeter than I ever have before, it's full of little girls reading and playing amongst the flowers, cute little chickens, bunny rabbits and more, more more flowers!!

All delivered in a range of candy colours, sweet enough to make your teeth hurt.


There's also a text print (about time I did one of those I think).



Posy is due out in January next year but in the meantime I'd love to know what you think??????

Moda designers blog hop


Welcome to my stop on the Moda 'Oh sew sweet' blog hop.  This little event has been put together to celebrate National Sewing Month.

If you don't know me, my name is aneela hoey and I am the face behind lines such as Sherbet Pips, Little Apples and A Walk In The Woods - that's me up there on the right with Moda's Lissa Alexander.


I bought most of the embroidery floss I used in my new book 'Little Stitches' right here in a department I live to call 'the embroidery cave' - more floss in one place than you could ever imagine, the choice is incomparable.


To celebrate the hop - Moda are providing a block pattern that can be sewn up using the newest moda precut - the 2 1/2" mini charm pack.  

You need to download this one, it's really cute! and made using my newest line Sew Stitchy

Download Aneela Hoey Sew Sweet Sampler Block



This line celebrates all things stitchy - pins, hexagons, spools, french knots and embroidery.


It comes with this quirky panel that looks like it's embroidered but isn't - perfect for fussy cutting into pillows and quilts.



A few stitchy idea's for things to make with this line.


mail day


It's my youngest daughter's ninth birthday today and the post man hasn't stopped ringing the doorbell.  So far today we've had the fed-ex man, the parcel force man and the regular mailman - all delivering parcel's  Yes my daughter feels sort of cheated but she has her friends here so is not too hung up on that (plus she's had her presants already).

I got myself a few of these embroidered journals which C&T have put out featuring my designs on the cover.  This one is the Tree Swing 'option' featuring my Cherry on the tree swing embroidery design.


Isn't she cute? (especially when you don't have to stitch her yourself).



This one is the Forest Friends cover - perfect if little miss red is more your thing.

The journals contain both blank and graph pages plus a little pocket in the back cover to keep anything you might fancy in.